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A multi-pronged strategy was initiated to promote Yarnex 2010 within India and overseas, targeting users of yarns, as well as companies who wish to tap into the growing markets of Asia and the Far East. Promotion campaigns through the trade and general media, direct mailers, presentations to trade associations are some of the initiatives that will be undertaken.
Yarnex 2010 was also been promoted at various important trade shows in India and overseas.
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